From CRM to Campaign: A Microsoft Partner’s Guide to Smarter Marketing Automation

Today’s Microsoft customers want more than technology—they expect full-funnel solutions that drive results. Are you ready to deliver?

Join us for an exclusive lunch and learn built for Microsoft Partners who are looking to expand their services, improve client outcomes, and grow recurring revenue through marketing automation. We’ll show you how the emfluence Marketing Platform, purpose-built for Dynamics 365, makes it easy to offer high-value marketing services—without complex integration or steep learning curves.

In this session, you’ll learn:

• Why adding marketing automation is the next smart move for Microsoft partners
• How the emfluence Marketing Platform connects directly to Dynamics 365 and Power Platform—no middleware required
• Ways to help clients activate their CRM data through email campaigns, lead nurturing, and automated workflows

And much more! Discover how to turn CRM integration into campaign impact—and marketing automation into business growth.

Monica Hoyer
Marketing Software & Sales Director | emfluence

Monica is a marketing leader who helps B2B SaaS companies grow. She has worked at various email service providers as well as on the brand side. Monica has been working in the digital space for almost 25 years. From paid advertising to retention and everything in between, she is well versed in all areas of digital marketing.

Amanda Bacher
Account Executive | emfluence

Amanda is a seasoned email industry expert with two decades of experience, including a notable 13-year tenure at Return Path. She's also brought her expertise to Email on Acid, Mailgun, and currently, emfluence. Known for her passion for email strategy and deliverability, Amanda is dedicated to helping marketers optimize their email performance and ensure effective, impactful email marketing solutions.